A 
Overview
Apollo.io is an AI-powered B2B sales platform combining a database of 230M+ contacts with prospecting, outreach, and deal automation. It helps sales teams find leads, run multichannel campaigns, enrich data, and manage pipeline in one place.
✨ Features
B2B Database
Access 230M+ verified contacts and 30M+ company profiles.
Outbound Sequences
Run AI-powered multichannel campaigns with deliverability safeguards.
Data Enrichment
Enrich contacts and CRM records with verified company data.
CRM Integration
Syncs with Salesforce, HubSpot, and other sales tools.
⚖️ Pros & Cons
Pros
✓ Massive verified contact database
✓ Combines prospecting and outreach in one tool
✓ Free tier available
Cons
✗ Data accuracy can vary by region
✗ Advanced features require higher-tier plans
💰 Pricing
Free
$0
- Free forever for unlimited users
- 50 email credits/month, 5 mobile credits
- Basic sequence automation
- Buying intent (limited)
- Chrome extension
Basic
$59/mo
- Per user, billed monthly ($49/user annually)
- Unlimited email credits
- Advanced filters & data enrichment
- Buying intent topics
- No daily limit on emails
BEST VALUE
Professional
$99/mo
- Per user, billed monthly ($79/user annually)
- AI-assisted email writing
- Advanced sales engagement & sequences
- Conversations / call recording
- A/B testing & dialer
Organization
$149/mo
- Per user, monthly ($119/user annually), min 3 users
- Advanced security & SSO
- Customizable reports
- Advanced dialer & coaching
- Priority support